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Research papers

If it ain't broke, fix it anyway

This paper examines the increasing use of usability studies to aid the development of new media products and services - predominantly websites - and looks at whether the growing distinction of usability as a discipline in itself is counter-productive...

Catalogue: ESOMAR Net Effects 5 2002
Authors: Ian Horritt, Joseph Brown
Company: DVL Smith Ltd
February 3, 2002
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Citation

Horritt and Brown (2002a, February 03). If it ain't broke, fix it anyway . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/if-it-ain-t-broke-fix-it-anyway-